Think Like A Brand
Welcome to Think Like A Brand, the podcast to inspire you to disrupt your industry with your story, to give you the no BS truths and to show you how to turn your unique voice into a magnet for sales.
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Think Like A Brand
The launch strategy that generated a £26k pre launch with Ellie Hudson
In today’s episode of the Think Like A Brand podcast, Remi is joined by Ellie Hudson - Content & Marketing Strategist and owner of the Social Media Management Agency Palm Socials. Ellie shares her journey from struggling in a corporate job in Australia to building firstly her agency business and then her second business in coaching as a Content & Marketing Strategist. They talk about the power of storytelling, the importance of being adaptable and the launch strategy that Ellie uses for herself and her clients that has resulted in amazing results like a £26k pre-sale launch of her signature offer.
Key Takeaways
Embrace the evolution of your brand
As you grow and change, your brand needs to evolve with you. Don’t be afraid to mix it up and try new things as you grow and evolve.
Delegate intentionally
Building a great team is the key to scaling your business without burning out - but it requires you to trust your team, empower them and then watch the effect this has on your business.
Get creative with your launches
Stop using the same old strategies that your audience has seen a thousand times - think outside of the box
Don’t underestimate the power of a loyal community
Your close friends list on Instagram can become a goldmine of warm leads. You can tease new offers there, provide huge value and turn your biggest fans into loyal clients
Authenticity is your key to success
Where there’s so much similarity in the online space, the brands that truly captivate their audience are the ones that unapologetically embrace their voice and personality
Connect with Ellie on Instagram here
Find out more about Ellie's Social Media Management agency Palm Socials here
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