Think Like A Brand

Building A Brand That Will Last 60 Years, Not 6 Months

Remi Gutteridge Season 1 Episode 14

In this episode of the Think Like A Brand podcast, Remi is diving deep into her own mission - disrupt. This is Remi’s method that she takes her clients on to help them become a disruptive icon and build a disruptive brand. She breaks this down into three phases: your disruptive story, your disruptive identity and your disruptive essence. It’s all about uncovering your unique journey, future-pacing yourself to your iconic brand vision and infusing your personality into every single aspect of your business. This isn’t about a boring personal branding strategy you’ve heard before - this is about living your life to the fullest and bringing your audience along for the ride. 

Key Takeaways

Your story is your superpower, present and past.

Don’t just tell the old stuff - connect your recent experiences too to attract dream clients who are ready for what you bring to the table right now 

Future-pace yourself to your iconic brand vision.

Get crystal clear on who you’re becoming, how you’re showing up and what you want to be known for in the next few years (not just the next few months) then bring this version of you into the present moment.

Infuse your personality into absolutely everything

Your offers, your visuals, even how you walk. This isn’t about building a personal brand that people have seen a million times over, it’s about becoming the next-level version of you. 

Create content that makes people feel something 

Turn your life into a Netflix series that people can’t stop bingeing on Instagram. 

Align your offers with your evolving identity 

Then market them in a way that screams YOU. Make sure every launch you do is FILLED with your unique way of doing things. 

Don’t just build a brand for the next six months - create one that will last the next 60 years. 

Think big, think bold, think disruptive. 





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